With the highly anticipated launch of the Galaxy S24 premier, Samsung has officially announced its intention to incorporate AI technology into its upcoming mobile devices. However, Samsung’s controversial decisions may pose challenges in the near future.
During the Samsung AI Forum 2023, the tech giant revealed its innovative AI framework, named Samsung Gauss in tribute to Carl Friedrich. This framework comprises three primary elements: software development for code descriptions and test cases, software for image creation and modification, and software designed for natural language processing and generating human-like responses.
Recently, on Sunday, November 12, Samsung disclosed additional potential applications of the conceptual AI capabilities of Samsung Gauss in the forthcoming Samsung S24. Renowned Samsung writer @Tech_Reve highlighted the utilization of AI to deliver strategic outcomes, streamline complex tasks, and curate a collection of frequently used applications and activities.
Expected features include analyzing the user’s location and estimated travel time to provide real-time weather updates, traffic conditions, and gaming suggestions for enhancement. Moreover, in scenarios where internet commands are issued, automatic formatting and transmission are anticipated. To facilitate this functionality, Samsung smartphones will gather a wealth of specific data. The latest Snapdragon and Exynos chipsets, with enhanced AI capabilities, may enable local processing of this data on the device, addressing growing concerns regarding consumer privacy in purchasing decisions.
Subsequently, on Monday, November 13, SamMobile’s Mihai Matei elaborated on one of the valuable AI features leveraging Samsung Gauss: a call-based language translation service. The “AI Live Translate Call” service will seamlessly integrate into the native telephone function, facilitating real-time voice and text language translation. This innovation allows users to engage in phone conversations with individuals speaking different languages, bridging communication gaps effectively.
While previous language tools existed, they often incurred significant latency due to in-person interactions and visual cues. In contrast, the instantaneous translation provided by Samsung’s AI-powered application during phone calls addresses the need for swift and accurate language interpretation, enhancing user experience significantly.
Samsung hinted at the potential release of products incorporating its conceptual AI models in the early second year. The Samsung Galaxy S24 series aligns with this timeline and boasts the hardware capabilities to support on-device AI processing while delegating certain tasks to the cloud.
As pioneers in AI integration, Google introduced AI features in their Pixel 8 and Pixel 9 Pro smartphones, leading the way for other manufacturers and suppliers to follow suit. AI has become a fundamental component of the latest smartphone generation, with notable absence from Apple’s offerings.
Samsung’s AI advancements position them as key players in the Android ecosystem, collaborating with developers, engineers, and consumers to refine their AI technologies. However, specific challenges unique to Samsung and its ecosystem, such as the Exynos chipset, must be addressed.
In the Samsung Galaxy S24 lineup, Samsung plans to combine its proprietary Samsung 2400 chips with Qualcomm’s Snapdragon 8 Gen 3 processors. Notably, the premium Galaxy S-24 Ultra model will exclusively feature Qualcomm chips, while other variants will offer a choice between the two chipsets based on regional preferences.
Despite the integration of both chips’ AI capabilities, differences in performance and power efficiency have been observed, with Qualcomm-powered Galaxy devices often perceived as superior due to their optimized AI algorithms. While this disparity may not impact Samsung’s cloud-based AI advancements, ensuring uniform performance across Exynos and Snapdragon models in the Galaxy S24 remains a priority to avoid potential discrepancies in AI functionality.
Samsung is expected to unveil the Galaxy S24 series earlier in 2024, with speculations suggesting a possible launch event in January, generating significant anticipation among consumers.
