After the [ppp1] crisis, artificial intelligence (AI) is now integrated into a wide range of products, from bicycles to baby bottles, showcased at the annual tech industry event known as the Consumer Electronics Show (CES) in Las Vegas.
The tech extravaganza, featuring over 3,500 exhibitors and expecting around 130,000 visitors, kicks off officially on Tuesday.
Following the shift to an online-only format in 2021 due to the [ppp2], the CES has seen a steady rise in the number of exhibitors and attendees each year.
Carolina Milanesi, a scientist at Innovative Strategies, noted that some individuals believed that post-[ppp3], the event would never return to its physical form.
Despite lacking the brand recognition of larger corporations, smaller businesses are opting to participate in CES to gain the attention they deserve.
Major companies like Amazon, Google, Intel, Netflix, Samsung, Sony, and TikTok are set to make an appearance at CES, although the event is increasingly becoming a platform for businesses.
The spotlight at CES is expected to be on AI-driven innovations, with tech experts anticipating a surge in AI-related product launches.
Techsponential analyst Avi Greengart humorously remarked that mentioning AI at CES could turn into a drinking game due to its prevalence in discussions.
Advancements in AI models, notably with the introduction of OpenAI’s ChatGPT, have significantly impacted consumer technology, as highlighted by Greengart.
Forrester’s main analyst, Thomas Husson, emphasized the growing reliance on AI both externally and within devices within the technology ecosystem.
The overarching theme of CES is the transformative potential of AI in delivering unique and immersive consumer experiences.
Innovations showcased at CES include Lumen’s technology-packed glasses for the hearing-impaired, providing real-time information on safe pathways and obstacles.
Shift Robotics is set to unveil its latest Moonwalkers shoes, enabling users to move swiftly without exertion.
Various products incorporating AI, such as home appliances, sound systems, automobiles, televisions, baby products, and more, will be on display, though not all may deliver on their AI promises.
Notably, alongside automotive advancements, cutting-edge televisions from LG and other manufacturers will captivate attendees.
According to Greengart, CES has transitioned into a showcase of consumer electronics, with vehicles essentially becoming tech-driven entities with wheels.
Expect announcements from industry giants like Intel showcasing their latest semiconductors designed for complex computing tasks, while Nvidia focuses on customer technologies and robotics in its keynote address.
Health technology is anticipated to be a prominent theme at CES, with wearables and devices integrating sensors to monitor vital signs.
Key industry figures like Nicolas Hieronimus from L’Oreal and Evan Spiegel from Snap are scheduled to participate in presentations and panel discussions, reflecting the diverse lineup of speakers at CES.
The event will also feature a wave of small businesses presenting innovative solutions in geographical technology and mixed reality, coinciding with the launch of Meta’s Quest 3 VR headset and Apple’s Vision Pro.
Sustainability is gaining traction at CES, with a growing emphasis on eco-friendly practices such as sustainable packaging, the use of recycled materials, and renewable energy sources, signaling a shift towards more environmentally conscious products.
Greengart highlighted the tangible progress in conservation efforts, indicating a shift towards real sustainability initiatives.
