Digital ordering, contactless payments, and automated systems are among the innovative investments that some restaurants are exploring today.
A growing number of franchises are embracing technology, as highlighted in the National Restaurant Association’s 2024 State of the Restaurant Industry Report.
Previous Report: Insights into the future plans of Texas restaurants for 2024.
The report reveals that 60% of restaurant proprietors nationwide plan to integrate technology to elevate the dining experience.
“How can we leverage cutting-edge technology to enhance customer satisfaction?” – Joe Monastero, Texas Restaurant Association.
This aligns with the prevailing trend of businesses across various sectors adopting technology and artificial intelligence (AI).
Exploring AI Implementation in Austin’s Small Businesses
Approximately 25% of small enterprises are either utilizing or experimenting with AI to gain a competitive edge, as per the U.S. Chamber of Commerce.
Streamlining Operations through Automation
Joe Monastero, the Chief Operating Officer of the Texas Restaurant Association, emphasizes the exploration of technology for automating various tasks.
Monastero explains, “AI is increasingly utilized for tasks like processing orders efficiently, enabling staff to focus on providing excellent service to in-person customers.”
Additionally, cafes are leveraging technology to optimize inventory management and cost control, according to Monastero. This strategic approach involves identifying the ideal product mix and implementing relevant technologies.
Embracing Innovation: The Case of K BBQ
At K BBQ, a robotic system is revolutionizing customer service by delivering food directly to patrons’ tables.
Since its inception in 2021, the restaurant has integrated this innovative technology seamlessly into its operations.
General Manager Mario Cotto describes the system, stating, “The robot, equipped with sensors and a restaurant map, navigates the dining area efficiently, enhancing operational efficiency.”
K BBQ asserts that the robotic assistants enhance customer experience by expediting service delivery. (Photo: KXAN)
Cotto elaborates, “The robots’ efficiency allows us to manage peak hours effectively, almost equivalent to having additional staff on hand. This significantly boosts our operational efficiency.”
By delegating labor-intensive tasks to the robotic system, the restaurant staff can focus on personalized customer interactions, ensuring a memorable dining experience for guests.
Cotto emphasizes the symbiotic relationship between technology and customer satisfaction, underscoring the positive impact of automation on operational dynamics.
