The meeting organized by the Holmes County Chamber of Commerce and Tourism Bureau aimed to assist individuals in optimizing their accounts for the upcoming year.
In attendance were key figures including Executive Director Tiffany Gerber, fund manager Samantha Whitworth, project coordinator Taylor Sigler, and administrative assistant Michaela Miller, who collectively provided valuable insights into the Chamber’s initiatives for the year.
Enhancing Social Media Accessibility
Sigler and Miller play pivotal roles in overseeing the management of the Holmes County Chamber’s websites, facilitating enhanced online visibility through the organization’s social media platforms.
During the meeting, Sigler highlighted the challenge posed by contact blockers on certain devices, impeding the receipt of notifications and updates by some businesses.
She underscored the importance of addressing this obstacle to ensure seamless communication flow and encouraged attendees to verify their settings to avoid missing out on crucial information.
Miller introduced Placer.AI, an analytics company specializing in monitoring foot traffic for businesses and events, offering in-depth analysis of visitor patterns, industry demographics, and regional preferences.
By delving into visitor demographics, including parameters such as household income, ethnicity, and market characteristics, Placer.AI furnishes comprehensive insights to aid businesses in strategic decision-making.
Miller announced that in February, each paying member will gain access to a personalized customer report through Placer.AI, further enhancing their understanding of consumer behavior.
Upcoming Key Events
The Chamber is gearing up for three significant annual events: a sports sand shoot scheduled for May, a golf outing in July, and an awards banquet in November.
Sigler commended the success of the previous golf outing, noting a surge in participating groups despite adverse weather conditions, underscoring the community’s enthusiasm and support.
Opportunities for event sponsorship are available, and members are encouraged to engage by either joining a commission to contribute to event planning or taking on the role of an ambassador.
The meeting took place at Homestead Furniture’s Gardens, where attendees were treated to a tour of the Abner Henry Met Collection by Ernie Hershberger, the proprietor of Homestead Furniture. This unique collection is housed within an extraordinary aircraft, adding a touch of novelty to the overall experience.
