At the Mobile World Congress, within the Deutsche Telekom booth, I am witnessing a remarkable demonstration of a generative AI tool in action. This tool is ingeniously crafting a personalized phone interface to facilitate real-time flight bookings, leaving me in awe of its capabilities in a positive way.
The innovative technology, currently known as the T Phone, is the collaborative brainchild of the German telecommunications giant and the San Francisco-based artificial intelligence firm, Brain.AI.
During the demonstration, Brain.AI CEO Jerry Yue showcases the prowess of the T Phone by instructing it to secure a flight from Barcelona to Los Angeles for two individuals in first class on March 12. Following the command, the phone meticulously curates a list of flight options, neatly displayed on the home screen. Subsequently, Yue effortlessly selects the optimal flight and seamlessly completes the payment process using his preferred mobile payment platform, eliminating the need to switch between multiple applications or services.
Yue elaborates, “Traditionally, when navigating through our current app systems, we are burdened with numerous mental processes. Now, you can simply propose an idea to an AI and watch as it orchestrates the entire process for you.”
More than a year after the groundbreaking introduction of ChatGPT, the focus of the 2024 edition of MWC revolves around the potential of AI. Amidst the excitement, the integration of AI into devices and leveraging their computational capabilities to enable novel functionalities takes center stage, albeit with varying degrees of complexity.
The fundamental concept behind the T Phone is a departure from the conventional app-centric design of phones. Instead, it leverages generative and interactive AI to facilitate a natural and intuitive interaction flow to assist users in accomplishing tasks. The device features an AI button on the side, activating a personalized AI assistant primed to execute commands promptly, akin to a personal genie.
Could it be that we are on the brink of an app-free era? Tim Hoettges, the CEO of Deutsche Telekom, seems to believe so. Speaking at MWC, he predicts the obsolescence of phone apps within the next five to ten years, attributing their demise to the ascent of AI.
Supporting his assertion is the T Phone, a tangible manifestation of this paradigm shift. Witnessing Yue’s demonstration, I initially struggle to grasp the concept that the phone is not merely toggling between various apps like Skyscanner, browsers, or Amazon in response to commands. Instead, it dynamically assembles and organizes relevant information on the home screen based on contextual cues and user input.
“As demonstrated, the phone constructs interfaces on the fly by interpreting contextual cues,” Yue explains. “Your commands shape this dynamic interface.”
This unconventional approach to smartphone interaction marks a significant departure from the status quo. By tapping into service APIs and discerning the essential tools and information required for each command, the phone’s AI streamlines the user experience, fundamentally reimagining the smartphone interaction model.
The versatility of this technology extends to diverse phone models, including budget devices that rely on cloud-based computation. For high-end devices, the AI processing occurs on the device itself, leveraging the capabilities of the Qualcomm Snapdragon 8 chipset. Ziad Asghar, overseeing Qualcomm’s AI roadmap, commends the T Phone for condensing seemingly intricate tasks into a seamless user experience.
Illustrating this point with a scenario like making a restaurant reservation, Asghar highlights the inefficiencies of navigating through multiple applications such as Google Maps, Yelp, OpenTable, calendar, and messaging apps. “Typically, you would switch between five different applications to accomplish this task. However, an interface resembling a virtual assistant on the device should handle all these seamlessly,” he explains.
The subsequent phase of Yue’s demonstration involves generating new interfaces based on the previously generated ones, a concept he refers to as “anything to anything.” Initially apprehensive, I brace myself for potential confusion.
Yue proceeds to exemplify this by selecting a Kindle from the shopping results, prompting the T Phone to display an unboxing video upon his request. The screen splits, with a YouTube video appearing in the lower half. He proceeds to inquire about the screen size, comparative reviews, and other specifications, with the interface adapting dynamically to accommodate each query. “It’s like the interface is synchronized with my thought process,” Yue remarks.
The initial skepticism gives way to a realization of the transformative potential of this technology. The envisioned mode of interaction with devices appears not only intuitive but also humanizing compared to the current norms.
“Generative AI and AI enhance our daily productivity by automating mundane tasks, allowing us to focus on more significant endeavors,” observes Qualcomm’s Asghar.
“This is just the beginning,” he adds optimistically. “There is much more innovation on the horizon.”