Attentive, a startup specializing in horizontal software for landscaping and design services in the United States, has secured \(7 million in new funding to enhance its AI-driven services and expand its reach to more businesses. This Series A funding, consisting entirely of equity, builds upon the initial \)5 million seed round and sees support from Attentive along with leading investment from Vertex Ventures Southeast Asia and India. Noteworthy existing investors in Attentive include InfoEdge Ventures and Peak XV’s Surge, with the recent addition of Mumbai-based Tenacity Ventures.
The primary methodology employed in landscaping and outdoor services revolves around human measurements, encompassing labor costs and operational expenses. Businesses traditionally invest significant time and resources in estimating costs, sourcing appropriate materials, and determining project timelines, such as site assessments and maintenance tasks. However, inaccurate estimations can lead to bidding discrepancies, impacting revenue targets. With the real estate sector’s continuous growth, lawn care and outdoor service enterprises are seeking tech-driven solutions to streamline operations and reduce costs. Attentive.ai offers a solution by leveraging computer vision and AI technologies to address these industry needs effectively.
Established in Delaware in April 2021, with a presence in Noida, India, Attentive focuses on serving the North American market. The company provides a comprehensive business management platform with AI-driven workflows tailored for vegetation and construction firms. Through its Automeasure tool, Attentive facilitates automated site measurements, catering to renowned industry players like Juniper, U.S. Lawns, Beary Landscaping, Greenscape, Nanak, and East Coast Facilities. This technology aids businesses in swiftly and profitably bidding for exterior contracts, covering services ranging from snow control and paving to facility maintenance and landscape design.
Attentive’s Automeasure tool enables businesses to measure various properties, including corporate, retail chains, and residential complexes, akin to a Google Maps interface. Users can input specific addresses to determine property boundaries, with the option to manually upload blueprints in PDF format for material quantity calculations based on site dimensions. Additionally, Attentive offers a specialized on-site support application for mobile and tablet devices, allowing real-time data access for ground staff and facilitating geotagged notes for operational efficiency.
In addition to Automeasure, Attentive provides Accelerate, a cloud-based business management software tailored for vegetation and construction companies. This platform streamlines administrative workflows, sales processes, and production planning, offering features like live sales pipeline tracking and overtime alerts, compatible with drone and template flights.
Attentive’s CEO, Shiva Dhawan, emphasizes the transformative impact of their technology, streamlining site assessments and task scheduling through AI-driven automation. Collaborating with Rishabjit Singh (CTO) and Aishwarya Maurya (VP Product Strategy), the company aims to revolutionize construction and outdoor service sectors by enhancing sales and operational efficiency.
While initially focusing on the vegetation industry, Attentive has broadened its scope to encompass construction operations with the introduction of Beam AI. This tool targets general contractors, subcontractors, and suppliers, tapping into a market estimated at over $3 trillion. By automating design estimates based on user-provided template plans, Attentive ensures rapid and accurate project cost evaluations, backed by a dedicated quality assurance team.
Despite existing economical solutions in the market, Attentive distinguishes itself through its AI-centric approach, offering advanced computer vision capabilities. The company’s round-the-clock customer support from India further enhances its cost-effectiveness and reliability, setting it apart from competitors.
Looking ahead, Attentive plans to utilize the recent funding to bolster its workforce, particularly in the United States and India, and enhance its product offerings. By leveraging Vision AI technology, Attentive aims to revolutionize traditional industries like outdoor field services and construction, catering to the increasing demand for tech-driven solutions that boost operational productivity.
With a customer base spanning over 500 businesses in the U.S. and Canada, generating an annual recurring revenue of $4 million, Attentive targets further growth by refining its brand and expanding its product portfolio to attract a wider clientele base from landscaping, paving preservation, and construction sectors.
