### Review of Samsung Galaxy S24 Ultra: An Expensive Entry into the AI Trend

Pros

• Valuable features like Chat translations and Circle to Search
• Enhanced 5x zoom capability
• Impressive low-light camera performance
• Extensive 7-year software upgrade support

Cons

• High price point
• Some Galaxy AI features not exclusive to S24 series
• Lack of unique Galaxy AI features for S24 Ultra

The recent integration of chat translation on the Galaxy S24 Ultra has streamlined the process of translating text messages effortlessly. This feature eliminates the need for manual text selection and copy-pasting across different applications. By simply tapping the “Chat translation” button, conversations can be instantly translated as you scroll through the message history.

Part of the Samsung Event series, CNET’s coverage focuses on Samsung’s flagship products, including the Galaxy S24 lineup. The Galaxy AI platform, powered by generative artificial intelligence, introduces innovative tools for productivity, communication, and content creation. While the concept of AI in technology is not new, Samsung’s real-time translation technology and Circle to Search feature offer practical utility.

The Galaxy S24 Ultra, priced starting at \(1,300 (£1,249, AU\)2,199) and set to launch on Jan. 31, boasts remarkable features such as a titanium design, a flatter screen, and an enhanced 50-megapixel zoom camera for sharper image capture at 5x magnification. Additionally, the promise of seven generations of Android updates positions the Galaxy S24 lineup as a competitive choice in the market.

The availability of Galaxy AI features across all Galaxy S24 devices, including the previous-generation Galaxy S23 series, raises questions about the exclusivity of certain features to the S24 Ultra. For instance, Circle to Search, developed in collaboration with Google, will also be accessible on the Pixel 8 and 8 Pro at a more affordable price point compared to the S24 Ultra.

The Galaxy AI ecosystem encompasses various functionalities across text messaging, note-taking, web browsing, and camera applications. While some features may resemble existing tools from Google and Microsoft, Samsung’s optimization for its smartphone ecosystem differentiates the user experience. Noteworthy elements include the organization of notes, webpage summarization, and multilingual content translation.

One standout feature is the chat translation capability, which seamlessly translates text messages in real-time without the need for external applications. This functionality extends to diverse communication scenarios, catering to users with international contacts or business interactions across different languages.

Circle to Search, another notable feature, simplifies information retrieval by enabling users to initiate Google searches directly from circled objects on the screen. This tool enhances convenience by minimizing the need to switch between multiple apps for quick searches, demonstrating practical utility in various contexts, including shopping and information gathering.

In conclusion, the Galaxy S24 Ultra presents a blend of innovative technology and incremental upgrades compared to its predecessor. While the device excels in camera performance, software longevity, and overall user experience, the pricing may pose a barrier for some consumers. The evolution of Galaxy AI features and their alignment with user preferences will play a crucial role in shaping the device’s long-term value proposition.

Device Comparison

The Galaxy S24 Ultra’s notable enhancements in camera performance, software support, and design refinements position it as a compelling choice for users seeking premium smartphone experiences. However, the competitive landscape and pricing considerations underscore the importance of distinct value propositions to justify the investment in high-end devices.