Apple has been heavily investing in cutting-edge knowledge materials, with reports suggesting that the tech giant is gearing up to incorporate these features into future iPhone models. According to the Financial Times, referencing PitchBook data, Apple has acquired an impressive 21 AI companies since 2017, indicating a significant focus on AI development.
Daniel Ives, an analyst at Wedbush, mentioned that Apple is poised for major mergers and acquisitions in the AI space, highlighting the ongoing AI arms race. The company is actively recruiting experts in “deep learning,” a key component of advanced AI systems. Apple is exploring options beyond traditional cloud computing networks to implement AI features on mobile devices.
Insiders reveal that Apple is ramping up its AI initiatives, hinting at potential groundbreaking developments. Speculations suggest that Apple may unveil significant AI-related updates at its upcoming Worldwide Developers Conference in June, particularly focusing on integrating AI features into iOS, its mobile operating system. Siri, Apple’s virtual assistant, is expected to receive AI enhancements.
In a bid to compete with tech rivals like Google and OpenAI, Apple is reportedly working on enhancing its speech recognition capabilities. Additionally, Apple is introducing more powerful hardware chips tailored to meet the demanding requirements of AI applications.
Laura Martin, a researcher at Needham, emphasized the importance of AI advancements for Apple to maintain its market position and protect its user base. CEO Tim Cook acknowledged Apple’s substantial investments in AI during an earnings call, highlighting the company’s responsible approach to AI development.
Apple’s pursuit of AI excellence is evident in its testing of “Apple GPT” and discussions with media producers to potentially license content for developing large-language models. Collaboration with industry experts like Jony Ive and Sam Altman underscores Apple’s commitment to AI innovation.
While Apple’s focus on AI remains strong, the anticipated launch of its self-driving car has been postponed to 2028, with a shift towards an electric car with more limited features rather than a fully autonomous vehicle.