According to the upcoming report “Engaging with Music 2023” by the International Federation of the Phonographic Industry (IFPI), which seems to be directed towards government regulators, there is a prevailing wariness among listeners towards artificial intelligence.
The IFPI conducted a survey of 43,000 individuals across 26 countries, revealing that 76% of the participants believe that AI should not utilize an artist’s music or vocals without explicit permission. Similarly, 74% expressed concerns about AI cloning or impersonating artists without proper authorization.
These findings are not surprising, considering that prior to 2023, the majority of listeners likely did not contemplate the implications of AI on music. An overwhelming 89% of respondents claimed awareness of AI, leaving only 11% who have managed to evade substantial media coverage on the topic. It appears that some individuals are still not engaging with this issue. In fields outside of technology, novel solutions are often met with skepticism.
Moreover, respondents find it straightforward to support the idea of obtaining permission before taking action, as it aligns with conventional ethical norms. However, historically, artists have not always felt compelled to seek preemptive permission.
When it comes to sampling another track, it is probable that many individuals agree on the importance of artists clearing samples before usage. Nevertheless, numerous artists tend to sample first and address clearance concerns later, often only when legally obligated to do so.
The CEO of IFPI, Frances Moore, highlighted in a statement that the survey should serve as a cautionary message for policymakers as they deliberate on establishing regulations for trustworthy and secure AI implementations.
In the United States, lawmakers have been gradually advancing in formulating potential guidelines for AI technologies. A bipartisan group of senators introduced a review of the NO FAKES Act in October, which aims to prohibit the creation of “digital replicas” of an individual’s likeness, voice, or image without explicit consent.
Senator Chris Coons emphasized the challenges posed by Generative AI in his statement, acknowledging the innovative creative possibilities it offers while underscoring the risks associated with unauthorized use of one’s words or image. He urged Congress to enact clear regulations governing the application and impact of relational AI, echoing the sentiments of designers nationwide.